Centre for Public Impact animation

The Centre for Public Impact is a not-for-profit foundation, funded by The Boston Consulting Group, dedicated to improving the positive impact of governments

 

The task:

The Centre for Public Impact is an organisation focused on reshaping government policy to be more centred on impact. As the organisation released its latest findings based on the 'public impact gap', it came to Matter&Co to create a film that explained what the 'gap' is, and why it matters.

 

Our solution:

To explain the 'gap' alongside the work of the Centre for Public Impact in a clear way our film team created an animation that blended 2D and 3D imagery. This meant we were able to tell the story in a compelling and visually striking way!