AN INTEGRATED APPROACH
As a ‘full service’ or 'integrated' agency, we know that effective communications requires a blend of different tools, brought together in the right balance. In our team are PR professionals, journalists, editors, designers, film producers, digital specialists and strategic business thinkers. We also have a network of talented associates, from photographers and illustrators, to printers, researchers and change management professionals, whom we bring into projects where further skills are required.
We are known for our ability to develop compelling stories, for our creativity and knowledge – and for the way in which we anchor all our work on the business plan. Good communications has to be based on a solid understanding of our clients' vision, mission and business aims, alongside their culture, values and purpose.
Our approach is built around a set of principles (see below), which are designed to ensure excellence in what we deliver and how we work.
A SOCIAL PURPOSE
We do all the things that traditional agencies do – strategy, campaigns, brand development and creative delivery. But we are different in some important ways.
As one of the UK's first Certified B Corps, we are committed to using business as a force for good. We love working with social ventures who use business thinking to drive their social mission, and with business leaders who are energised by and committed to social responsibility. We think this fusion of 'business' and 'social' represents the future, and gives our clients a competitive edge.
More unusually, we make socially innovative products ourselves. We created the world's first magazine dedicated to social enterprise, impact investment and responsible business, Pioneers Post; we produce the UK's leading international social investment conference, Good Deals, and we have built SE100, a major data/networking platform for social ventures and impact investors. You can find out more about these in The Factory.